Result: DocuSign equals higher efficiency & more savings
Once the foundation was in place, Marston’s wanted to fully leverage the capabilities inherent in online contract management. Repository, workflows, transparency were all done through the Scanmarket platform. To get to the next level, they needed to incorporate the signature process into the online repertoire.
Even if you are managing all your external commitments through a central repository and reporting system, the requirement for a physical signature inserted delays, cost and complexity into the process. According to James, “(...) tons and tons and tons of contracts were coming in, going into a physical sign-off basket and each week, a director in the legal department needed to go through the pile and sign off the contracts by hand causing delays and missed opportunities. By moving to the DocuSign eSignature functionality inside Scanmarket’s Contract Management module, Marston’s legal team was able to process contracts and signatures much faster."
In addition to the efficiency and opportunity benefits, Marston’s was able to generate real savings through decreased paper, postage and even ink costs. These savings more than covered the cost of the technology. Contracts from as far away as Kazakhstan could be executed as easily as one down the street.
Successful implementation and no training required
The best implementation approach depends on each individual organization. For Marston’s a flexible approach, that relied less on mandates and training, worked best. Starting with the highest-volume contract team (Sales), Marston’s rolled out to over 200 people. Efficient communications programs, FAQ’s and user guides helped speed up the roll-out. The platform is so easy-to-use that no training was required. According to James, “It’s just so easy to use. A first-time user can work it out. We gave it to our Legal Admin and she just ran with it without any training.”
Marston’s are planning an aggressive roll out of DocuSign to the rest of the organization with a planned completion by Summer 2020. All this is accompanied by careful measurement of processes, efficiency and those cost savings in paper, postage and ink.