Canned Fruit
A Scanmarket Savings Snapshot on Retail
Japanese eAuction results in 22% savings for this European retailer.
Challenge
A large European retailer needed to select 1 vendor for brined mangoes. Only 2 potential sources were qualified, and initial bids from suppliers varied widely.
Solution
A Japanese Auction was strategically selected based on the client's objective. Suppliers agreed to new pricing to remain in the bidding and started bidding at their own pre-bid levels with no ranking feedback. Each minute, bid price stepped down by £1 GBP.
Result
161 bids were placed by only 2 participants in less than 1 hour resulting in 22% savings.
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